Episode 58

From Broke to $10M+: Mindset, Faith & Building an Empire w/ Sam Gembel

Episode Summary:

What if the only thing standing between you and your 8-figure dream… is the belief that no one can do it better than you?**

In this episode, host Josh Latimer is joined by powerhouse entrepreneur Sam Gembel, founder of Atlas Outdoor. From mowing lawns in Flint, Michigan to leading a 125-person team and managing over $10 million in revenue, Sam shares the unfiltered, no-BS story of how faith, grit, leadership, and obedience turned a side hustle into a thriving company.

This isn’t just a business growth story—this is a testimony to mindset transformation, godly wisdom, and overcoming the orphan spirit of scarcity. We talk legacy, financial stewardship, leadership missteps, and how saying no to a bad loan kept Sam’s future intact.

If you’re a good-hearted business owner battling mental barriers and craving breakthrough…

This episode is your firestarter.

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About the Podcast

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The WarPlan Podcast
Marketing, Mindset, Money and Marriage

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About your host

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Joshua Latimer

Josh has lived in 2 different countries, speaks broken Spanish and is currently raising 5 children.

His #1 passion is helping your entrepreneurial Family build wealth, become radically generous and engineer a Family culture that changes the world.

Some of his business accolades during his 22 years of marriage include building and exiting 4 companies and launching a podcast with over a million downloads.

Joshua has spoke on over 100 stages as well as helped over 100 other people hit 7-Figures or more.

Josh has sold over $20mm worth of his "stuff" on the internet. He is an expert at selling information, software and winning with sales funnels.

Also, Josh is an absentee owners of a multi-million dollar SaaS software company known as SendJim plus owns equity or sits on the board of several other successful ventures.

Josh spends 2/3 his time building real businesses, and the other 1/3 showing his clients how to find hidden profit using asymmetrical marketing concepts that often go unnoticed to the naked eye.