Episode 54

Building Wealth, Family & Impact

Your business is a mental war. Your success is a mental war. Making money? It’s a game—and you either learn the rules or get left behind.

In this powerhouse episode of The War Plan Podcast, Josh Latimer sits down with Robert Eisenstadt (Bad Beats Podcast) for a deep-dive conversation about entrepreneurship, marriage, family systems, and making REAL money. If you’ve ever struggled with balancing success in business and life, this one’s for you.


Inside This Episode:


The Money Game – Why income comes from assets, not effort—and how to start building real wealth.


From Trailer Park to Millions – Josh’s journey from broke and bankrupt to building and selling multiple businesses.


The Family Systems Advantage – How to create a thriving home life while scaling your business.


The Truth About Work-Life Balance – Why “balance” is a myth and how to use intentional imbalance to win in business and at home.


Mindset Shifts for High-Level Entrepreneurs – The simple mental frameworks that separate those who succeed from those who struggle.


Decentralized Coaching & The Future of Business – Why coaching is shifting from gurus to real experts helping others at a micro level.


Want to weaponize your brain and turn it into a money-making machine?


Join War Plan Coaching for free access to high-level business strategy, exclusive training, and a private community of like-minded entrepreneurs.

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About the Podcast

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The WarPlan Podcast
Marketing, Mindset, Money and Marriage

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About your host

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Joshua Latimer

Josh has lived in 2 different countries, speaks broken Spanish and is currently raising 5 children.

His #1 passion is helping your entrepreneurial Family build wealth, become radically generous and engineer a Family culture that changes the world.

Some of his business accolades during his 22 years of marriage include building and exiting 4 companies and launching a podcast with over a million downloads.

Joshua has spoke on over 100 stages as well as helped over 100 other people hit 7-Figures or more.

Josh has sold over $20mm worth of his "stuff" on the internet. He is an expert at selling information, software and winning with sales funnels.

Also, Josh is an absentee owners of a multi-million dollar SaaS software company known as SendJim plus owns equity or sits on the board of several other successful ventures.

Josh spends 2/3 his time building real businesses, and the other 1/3 showing his clients how to find hidden profit using asymmetrical marketing concepts that often go unnoticed to the naked eye.