Episode 69

FRAP, Frequency, and the Game of Money

Do you want to shift from working harder → thinking better, while saving Time, Money, And Energy... Josh Explains How In This Episode...

Episode Summary:

-What if doubling your revenue had nothing to do with getting new customers… and everything to do with how often your current ones come back? This episode quietly flips the way you think about growth on its head...

-Why do some businesses feel stuck no matter how much effort they put in… while others scale almost effortlessly? The answer might be hiding in a single concept you’ve probably been overlooking...

-You’ve heard of subscriptions… but what if they’re not really about recurring revenue at all? There’s a deeper advantage that quietly turns customers into something far more powerful...

-Why do customers sometimes disappear after buying once… and other times stick around for years without even thinking about competitors? The difference isn’t luck—it’s design...

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About the Podcast

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The WarPlan Podcast
Marketing, Mindset, Money and Marriage

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About your host

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Joshua Latimer

Josh has lived in 2 different countries, speaks broken Spanish and is currently raising 5 children.

His #1 passion is helping your entrepreneurial Family build wealth, become radically generous and engineer a Family culture that changes the world.

Some of his business accolades during his 24 years of marriage include building and exiting 4 companies and launching a podcast with over a million downloads.

Joshua has spoke on over 100 stages as well as helped over 100 other people hit 7-Figures or more.

Josh has sold over $45mm worth of his "stuff" on the internet. He is an expert at selling information, software and winning with sales funnels.

Also, Josh is an absentee owners of a multi-million dollar SaaS software company known as SendJim plus owns equity or sits on the board of several other successful ventures.

Josh spends 2/3 his time building real businesses, and the other 1/3 showing his clients how to find hidden profit using asymmetrical marketing concepts that often go unnoticed to the naked eye.